One of the greatest things about OneSignal is that minimal engineering is required to execute tactics - from personalization and segmenting, to A/B testing, and beyond.
4 Types of Push
Let someone know when their username is mentioned in a thread or if someone direct messages them through your app.
Build loyalty by setting up push notification triggered by events. For example, let a user know when a package ships, car arrives, flight is delayed, or bill is due.
Maybe your user hasn’t completed their profile yet, or they left an item in their shopping cart. Send a friendly, personalized message to get them back.
Promos & Updates
Deliver these types of system notifications to inform users of new features and opportunities, such as a holiday discount or exclusive trial.